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DMA Publications

DMA has a number of publications to provide you with the latest available news, trends and information about the direct marketing community.

Quarterly Business Review
The DMA Quarterly Business Review provides up-to-date economic performance indicators and business trends for the direct marketing community.

Research By DMA
DMA’s world-class research reports keep you at the cutting edge and give you the timely information you need to do your marketing even better.

Electronic Newsletters

Daily News E-mail (3D)
Each business day, this digital newsletter delivers the essential news, research, hot trends, and technological developments from the nation’s leading newspapers, trade publications, and the government — all in an easy-to-read, time-saving format. (Members Only)

DMA Politically Direct
Published quarterly in both print and digital versions, this newsletter on DMA advocacy efforts keeps DMA members informed and involved in the politics and policies that impact them today — and ahead of the curve on developments that will affect them tomorrow. (Members Only)

Currents & Crossroads
Currents and Crossroads is the monthly e-mail newsletter of the International Department. It provides a wide array of information on direct marketing in non-US markets, including state of development, resources, data, major players, legal and compliance issues and introductions to DMA members from other countries; in-depth coverage of privacy legislation and developments around the world; also, reviews of dm-related books, Web-resources and site reviews, lists of holidays in other countries, and lists of non-US direct marketing conferences; as well as monthly quizzes on esoteric dm-related topics.

Special Interest Council Newsletters
The Councils provide individuals from DMA member firms an opportunity to improve their business and personal skills through the "Learning Center" approach. One of the learning opportunities includes newsletters. Council members receive newsletters filled with current events, issues and topics written by knowledgeable professionals. (Council Members Only).

 

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