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DMA Testifies in Opposition to Governor Spitzer's Proposal to Tax Out-of-State Marketers
Washington, DC, February 19, 2008 — In testimony submitted last week to both the New York State Senate Committee on Finance and New York State Assembly Committee on Ways and Means, the Direct Marketing Association (DMA) expressed strong opposition to Governor Eliot Spitzer’s recent legislative proposal requiring out-of-state marketers to begin collecting sales tax on deliveries made into New York, based merely on a link to the marketer’s website.
In his testimony, DMA Vice President for Government Affairs Mark Micali called the proposed law, “an unabashed attempt by
Commenting on the proposed state legislation, DMA Executive Vice President for Government Affairs and Corporate Responsibility
Given this legislation’s questionable constitutional status, the DMA testimony called upon the
DMA’s testimony also pointed out that
About Direct Marketing Association (DMA)
The Direct Marketing Association (www.the-dma.org) is the leading global trade association of businesses and nonprofit organizations using and supporting multichannel direct marketing tools and techniques. DMA advocates standards for responsible marketing, promotes relevance as the key to reaching consumers with desirable offers, and provides cutting-edge research, education, and networking opportunities to improve results throughout the end-to-end direct marketing process. Founded in 1917, DMA today represents nearly 3,600 companies from dozens of vertical industries in the
In 2007, marketers — commercial and nonprofit — spent $173.2 billion on direct marketing in the
The Power of Direct: Relevance. Responsibility. Results.
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